Corporate profile
Recognitions
Principal
By clients
Brand strategy
Business analysis
Visual identity
Corporate
communication & IR
Integrated marketing
& sales communication
Request
Direction
Careers
Woori Bank

The next 110 years

Woori Bank traces its history back 110 years, to the very first bank established in Korea. Lucre Beyond has been a partner of Woori Bank's investor relations since late 2006, when we began work on their 2007 annual report. In an era of unlimited prospects, we conveyed the Bank's vision of becoming one of Asia's most representative banks, focusing on Woori's broad capabilities and international presence.

In 2008, amid serious disruptions in the financial markets, we assured investors of the Bank's continuing opportunities for sustainable growth, and refocused on the core values of Balancing Uncertainty, Inspiring Confidence and Increasing Sustainability. The digital version of the 2008 annual report was made available on mini CD-ROM.
 
2008 Annual Report
2007 Annual Report