Corporate profile
By clients
Brand strategy
Business analysis
Visual identity
communication & IR
Integrated marketing
& sales communication

Connecting with the future: 'More than mobile'

KTF is one of Korea's largest mobile service providers, and the country's pioneer and leader in 3G WCDMA. The company merged with KT, Korea's number one wired communications provider, in early 2009.

In a rapidly-changing business environment marked by intense competition and constant technological change, KTF came to Lucre Beyond for advice in articulating a strategically coherent annual report. We sought to give a clear and compelling explanation of the company's 'More than mobile' vision, which is essential to inspiring confidence in KTF's growth prospects. In the 2008 report, we put particular emphasis on the company's remarkable success in the domestic WCDMA market, and on clearly identifying the opportunities presented by the upcoming merger with KT.
2008 Annual Report
2006 Annual Report